The Best Story Wins

ISBN: 9781642790207 Categorii: Diverse, Diverse. An apariție: 2018 Autor: Matthew Luhn Editură: Morgan James Publishing llc Tip copertă: Paperback Număr pagini: 164 Stoc: În stoc

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The Best Story Wins provides fresh perspectives on the principles of Pixar-style storytelling, adapted by one of the studio’s top creatives to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes.

Pixar movies have transfixed viewers around the world and stirred a hunger in creative and corporate realms to adopt new and more impactful ways of telling stories. Former Pixar and The Simpsons Animator and Story Artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. A combination of Luhn’s personal stories and storytelling insights, The Best Story Wins retells the “Hero’s Journey” story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves!

Limba
Engleza
Autor
Matthew Luhn
Data Publicarii
2018
Editura
Morgan James Publishing llc
Inaltime
21.5
Latime
14
Grosime
1
Tip Coperta
Paperback
Nr Pag
164
Subtitlu
How to Leverage Hollywood Storytelling in Business and Beyond
Greutate
213
Istoric preț pentru: The Best Story Wins

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