Categorii: Diverse
Limba: Engleza
Data publicării: 2018
Editura: Harvard Business Review Press
Tip copertă: Paperback
Nr Pag: 304
Prepare for an uncertain future with a solid vision and innovative practices.
Is your healthcare organization spending too much time on strategy--with too little to show for it?
If you read nothing else on strategy, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones for healthcare professionals to help you catalyze your organization's strategy development and execution.
Leading strategy experts, such as Michael E. Porter, Jim Collins, W. Chan Kim, and Renee Mauborgne, provide the insights and advice you need to:
Understand how the rules of corporate competition translate to the healthcare sector
Craft a vision for an uncertain future
Segment your market to better serve diverse patient populations
Achieve the best health outcomes--at the lowest cost
Learn what disruptive innovation means for healthcare
Use the Balanced Scorecard to measure your progress
This collection of articles includes "What Is Strategy?" by Michael E. Porter; "The Five Competitive Forces That Shape Strategy," by Michael E. Porter; "Health Care Needs Real Competition," by Leemore S. Dafny and Thomas H. Lee; "Building Your Company's Vision," by Jim Collins and Jerry I. Porras; "Reinventing Your Business Model," by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann; "Will Disruptive Innovations Cure Health Care?" by Clayton M. Christensen, Richard Bohmer, and John Kenagy; "Blue Ocean Strategy," by W. Chan Kim and Renee Mauborgne; "Rediscovering Market Segmentation," by Daniel Yankelovich and David Meer; "The Office of Strategy Management," by Robert S. Kaplan and David P. Norton; and "The Strategy That Will Fix Health Care," by Michael E. Porter and Thomas H. Lee.