Categorii: Neclasificate
Limba: Engleza
Data publicării: 2001
Editura: Arrow Books
Tip copertă: Hardcover
Nr Pag: 320
ISBN 10: 0712676090
Titlu Original: Good To Great
Brand: Arrow Books Ltd
ISBN: 9780712676090
Dimensiuni: l: 16cm | H: 24cm | 2.7cm | 533g
Can a good company become a great one and, if so, how?
After a five-year research project, Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organization to make the leap from good to great while other organizations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind.
Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.