Building Your Business Case

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Building Your Business Case
94,00 lei

Categorii: Neclasificate, Necatalogate

Limba: Engleza

Data publicării: 2015

Editura: Harvard Business Review Press

Tip copertă: Paperback

Nr Pag: 176

Colectie: HBR Guide

ISBN: 9781633690028

Dimensiuni: l: 13cm | H: 23cm | 1.6cm | 212g

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Building Your Business Case
94,00 lei

Descriere

You’ve got a great idea that will increase revenue or boost productivity―but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea’s value. That’s not always easy: Maybe you’re not sure what kind of data your stakeholders will trust. Or perhaps you’re intimidated by number crunching.


The HBR Guide to Building Your Business Case, written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You’ll learn how to:

Spell out the business need for your idea
Align your case with strategic goals
Build the right team to shape and test your idea
Calculate the return on investment
Analyze risks and opportunities
Present your case to stakeholders
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