Categorii: Neclasificate, Necatalogate
Limba: Engleza
Data publicării: 2012
Editura: Harvard Business Review Press
Tip copertă: Hardcover
Nr Pag: 272
ISBN: 9781422133316
Dimensiuni: l: 15.9cm | H: 24.1cm | 2.5cm | 492g
Offers a fresh approach for greater productivity, profitability, and competitive advantage through service. This title shows how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function.