This book explores the significant contribution to design culture made by Cassina, the first company to develop and industrialize timeless reeditions.
Since 1973, when Cassina launched the iMaestri Collection, the company has authentically reissued some of the most iconic models by the greatest architects of the twentieth century. The brand began this process in 1965 with the first reeditions of furniture by Le Corbusier, Pierre Jeanneret, and Charlotte Perriand, expanding over the years to create a specific collection with names such as Charles Rennie Mackintosh, Gerrit Thomas Rietveld, and Frank Lloyd Wright. These designs have been updated, finding new life, thanks to innovative technological development carried out by the company, always in respect of the original designs.
The collection also tells of encounters between the company and renowned Italian architects, including Gio Ponti, Carlo Scarpa, and Franco Albini, and of how this combination of creative excellence and production quality has generated such extraordinary works. With the introduction of designs by Giacomo Balla, Marco Zanuso, Ico Parisi, and Vico Magistretti, the Cassina iMaestri Collection has become a symbol of timeless elegance representing the true essence of excellence Made in Italy.
Thanks to its original graphic design, the book reflects the richness and variety of Cassina's catalog in which icons naturally dialogue with contemporary pieces to fully emphasize the continuity between past, present, and future.
The book, edited by Ivan Mietton, is organized into five thematic chapters that feature influential texts and new photographic material produced by international contributors.
