Categorii: Diverse
Limba: Engleza
Data publicării: 2008
Editura: Quercus Publishing Plc
Nr Pag: 208
ISBN 10: 1847240097
Titlu Original: 50 Management Ideas You Really Need To Know
Brand: Quercus Publishing Plc
ISBN: 9781847240095
Dimensiuni: 596g
Demystifies the management concepts that budding entrepreneurs would want to grasp. This title expounds the wisdom of business gurus (from Peters and Porter to Welch), explains theories and tools (Ansoff's Product/Market grid), expands on management ideas (branding, outsourcing, supply and demand) and covers concepts from the online world.